Frozen Dastarkhan — 411 Leads in 45 Days

How Facebook Ads and social media marketing built a frozen food brand from zero online presence to 150+ paying customers.

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The Client

Frozen Dastarkhan is a Mansehra-based frozen food brand with delicious, high-quality products — but they had zero online presence. No social footprint, no brand awareness, no customer retention system. Their growth had completely plateaued.

The Challenge

Frozen Dastarkhan came to us with a simple problem: they had an amazing product but nobody knew about it outside their local area. There was no website, no social media strategy, no ad infrastructure, and no customer data to work with. Everything had to be built from scratch.

"We had the product but no platform. Cre8Labs took us from completely invisible to a recognized brand in our market — all within weeks." — Frozen Dastarkhan

What We Did

  • Brand Presence From Zero: Built the entire online brand identity — Facebook page, Instagram presence, and visual branding that matched their product quality.
  • Facebook Ads Campaign: Launched targeted ad campaigns focused on Mansehra and surrounding areas with compelling creative that showed their products in action.
  • Messaging-First Strategy: Designed ad copy and visuals that highlighted taste, convenience, and quality — the factors that matter most to frozen food buyers.
  • Conversion System: Set up a streamlined ordering and follow-up process so every lead was captured and nurtured into a customer.

The Results

In just 45 days, here's what the campaign delivered:

411 Leads Generated
Rs 26.67 Cost Per Lead
150+ Paying Customers (45 days)
Rs 10,961 Total Ad Spend
50+ Repeat Buyers (3+ orders)
137K+ Total Impressions
"We saw almost 200% better results from our Facebook Ads campaign. Cre8Labs delivered a professional approach, strong strategy, and clear improvements in performance. Highly recommended." — Frozen Dastarkhan ★★★★★

What Made This Work

The key wasn't just running ads — it was building a complete system from zero. We created brand recognition, established trust through consistent messaging, and set up a lead-to-customer pipeline that captured every single inquiry. At just Rs 26.67 per lead and Rs 10,961 total spend, the cost efficiency made this highly scalable.

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